free zone / NGO zone


Lobbying or advocacy?

The term “advocacy” is used with regard to the promotion of specific interests. It is pre-ferred over another similar term, lobbying, which evokes undesirable associations in some countries, particularly former Eastern Bloc states. Advocacy is a community effort, requiring a group to choose common goals that will benefit all of its members. While Old Europe has long been familiar with advocacy, the concept poses fresh challenges to the countries of New Europe. As representatives of New Europe, we are faced with the task of relearning what public good is. As cultural activists, we must learn to speak with one voice. What exactly is cultural lobbying? How is it conducted? What are its results?